For multi-location retail enterprises, mobility and wireless technology revolutionizes the way you will manage retail now and in the future. To take full advantage of the possibilities this technology presents, many retailers focus solely on the in-store experience.
Monetizing Engagements with the Omnichannel Shopper
While in-store remains a critical component of the retail experience, forward-thinking retailers understand the omnichannel shopper. These customers may sometimes begin their purchases online and then complete them in-store and vice versa.
To accommodate and monetize interactions with this kind of shopper, virtualization, mobility, and digital infrastructure management is critical to success.